Saturday, September 18, 2010

Beer ad from Beer Point

Beer ad from Beer Point
Click to enlarge

Ad slogan/copy: Now open new Beer Point pub
Advertising Agency: Kinograf, Kiev, Ukraine
Creative Director: Vitaliy Kokoshko
Art Director: Anna Timkov
Copywriter: Oleg Kiselitsa, Konstantin Chernyh
Illustrator: Elene Burkovskaya (Pautinka)
Photographer: Alexander Zadiraka
Published: July 2010

Beer advertisement: Indus Pride beer ad

Beer advertisement: Indus Pride beer ad
Click to enlarge

To popularize SAB Miller India's new brand of non-alcoholic beer, Indus Pride, as a refresher and thirst quencher, we chose low-cost handles of airport transit buses as our medium. It was released in March '10, a peak vacation season when travel via airports increases by 50%.

Advertising Agency: Ogilvy & Mather, Bangalore, India
Creative Director: Vipul Thakkar, Shamik Sengupta
Associate CD/ Art Director: Ajesh N
Associate CD/ Copywriter: Kunj Shah
Photographer: Kiran Rao, Sudhanva
Additional credits: Ogilvy Activation
Published: March 2010